Growing Trend of Boutique Real Estate Firms Bring Together Niche Buyers, Sellers

Growing Trend of Boutique Real Estate Firms Bring Together Niche Buyers, Sellers

The San Jose Mercury News interviewed Abio Properties founders Linnette Edwards and Cameron Platt about the growing number of boutique real estate brokerages like theirs. As a start-up, Abio is part of a cultural shift among young indie agencies that attract agents who are tired of big, impersonal, and competitive cookie-cutter brokerages.

"We want to work with agents who care more about the clients than they do about being number one."

~Linnette Edwards

"It's really about being a cultural fit. We want agents who are givers, providers."

~Cameron Platt